{"id":13747,"date":"2024-07-12T13:21:33","date_gmt":"2024-07-12T11:21:33","guid":{"rendered":"https:\/\/infofuturo.com\/servicios\/marketing\/smm-facebook-instagram-ads\/"},"modified":"2026-05-19T14:41:28","modified_gmt":"2026-05-19T12:41:28","slug":"smm-facebook-instagram-ads","status":"publish","type":"page","link":"https:\/\/infofuturo.com\/en\/servicios\/marketing\/smm-facebook-instagram-ads\/","title":{"rendered":"SMM – Facebook\/Instagram Ads"},"content":{"rendered":"
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Social Media Advertising<\/span><\/h1>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/section>\n
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Social Media Marketing (SMM)<\/span><\/h2>\n<\/div>\n<\/div>\n<\/div>\n
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Social Media Marketing<\/strong> involves the use of social networks as channels for <\/span>brand promotion<\/strong>, audience growth, website traffic generation, and increased sales.<\/span><\/p>\n

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SMM<\/strong> is the easiest way to reach a massive audience. Today, half of the world\u2019s population\u20143.8 billion people\u2014use this type of network. In addition, this number is<\/span> constantly growing;<\/strong> since 2019, its use has increased by 9.2%.<\/span><\/p>\n

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Social media<\/strong> is extremely useful for increasing brand awareness. According to <\/span>Hootsuite<\/em>, el 52% of <\/span>online brand discovery <\/strong>occurs on social media.<\/span><\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/section>\n

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What campaigns can we run?<\/span><\/h2>\n<\/div>\n<\/div>\n<\/div>\n
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SMM campaigns mainly focus on the following placements: <\/span>Facebook, Instagram, Audience Network and Messenger.<\/strong><\/p>\n

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One of the most widely used placements is <\/span>Instagram<\/strong>, both in the <\/span>newsfeed<\/em> <\/em>and in <\/span>Stories<\/em>, complemented by its counterparts on <\/span>Facebook<\/strong>.<\/span><\/p>\n

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The main formats are as follows:<\/span><\/p>\n

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